In an article for Business Money, I discussed the boom of the deals market for accounting firms.
As businesses look to avoid actual or perceived conflicts of interest, I can see a big shift towards smaller firms. It is easy to get lost in a sea of big clients if your firm is not a key account, but when working with smaller accountancy practices your needs are prioritised no matter how big you are. This has come into increased focus throughout the pandemic and will continue long beyond it.
Read the full article here: Business Money – Deals market booms for accounting firms in 2021